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Before you hire another BDC rep.

This isn't a takedown of BDC teams. It's the honest math on what one more hire covers versus what BKD's AI bundle covers, so you spend the next $40,000 deliberately.

Adding a BDC hire
One more person on the phones and inboxes
Cost basis
Typically $40,000+ a year before software, taxes and turnover
Coverage hours
One shift a day; nights and weekends need more people
Ramp time
Weeks of training before full speed
Consistency
Varies with workload, mood and staffing
Turnover risk
BDC seats turn over often; every exit restarts the ramp
Scale
More lead volume means another hire

Salary figures are typical round ranges, not quotes. Your market, pay plan and benefits will move them.

Adding BKD's AI bundle
AI + CRM bundle, one flat monthly price
Cost basis
One flat monthly subscription, no per-seat math
Coverage hours
First text in seconds, around the clock
Ramp time
Working leads on day one
Consistency
The same follow-up on lead 1 and lead 1,000
Turnover risk
Never resigns, never calls in sick
Scale
Handles more leads without new headcount

Sidekicks work text and email only. Calls stay human, worked by your reps through the Power Dial queue.

The honest part

They're not enemies.

BKD does not replace everything a human does, and we won't pretend it does. Sidekicks hand every conversation to a person the moment a customer asks for one, and phone calls stay human: your reps work them through the Power Dial queue, not a robot voice.

That's exactly why stores that already run a BDC use BKD to make each rep cover more leads. Sidekicks take the first touches, the 2 a.m. replies and the week-three follow-ups nobody gets to, then hands the warm conversations to the humans who close them. One rep with a Sidekick simply covers more ground than one rep without.

Curious what unworked leads cost at your store?

The calculator uses your numbers, not our benchmarks.

Run your own numbers

See what one flat price covers.

A 30-minute walkthrough with our team. Bring your BDC's current workload and compare honestly.